Enfopedia

Are Sound Waves the Future of Mobile Marketing?

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Your Starbucks runs and concert visits will soon be more interactive. Imagine the luxury of walking into a coffee shop and receiving a personalized drink deal on your smartphone or tablet upon entry. Or, receiving an automated #mobile thank-you note for watching a film, exactly an hour after leaving the theater. Thanks to Sonic Notify […]

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Report Details Climate Change Effects on 289 National Parks

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Inmate firefighters walk along Highway 120 after a burnout operation as firefighters battle the Rim Fire near Yosemite National Park, Calif. on Aug. 25, 2013. Image: Jae C. Hong/Associated Press On July 2, the #National Park Service released a #report by two of its scientists that confirms that 289 of America’s parks and historic sites […]

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8 Book Recommendations From MashableReads

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We’re two weeks into the first MashableReads selection, and we have even more exciting news to share. To make finding our next #MashableReads picks even easier for you, we’re launching our book club today on Apple‘s iBookstore. Instead of scouring our website to make sure you didn’t miss an announcement, just check the MashableReads book […]

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London 2.0: A High-Tech Tour of the UK Capital

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Image: Flickr, Simon & His Camera The city of #London may be more the 2,000 years old, but there’s way more to it than medieval towers, cathedrals, bridges and an impressively large clock. Beyond the centuries of culture and layers of classic charm (red telephone booths, we’re looking at you), is a city burgeoning with […]

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U.S. Wants to Do Something About Airlines’ Hidden Fees

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Dana airline staff holds a boarding pass for a demonstration Lagos- Abuja flight with celebrities, journalists and airline executives at the Murtala Muhammed airport in Lagos, Nigeria, Friday, Jan. 4, 2013.Image: Sunday Alamba/Associated Press After all is said and done, the price of a flight — including the fare, baggage fees, seat upgrades, snacks, onboard […]

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