Enfopedia

3 Ways to Simplify Online Marketing

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Jonathan Gardner is director of communications at Vibrant Media, a leading digital ad company. He has spent his career as an innovator at the nexus of #media and technology, having worked in communications and as a journalist. Technology makes the magical possible, but it’s also making #marketing complicated. With ad exchanges, hyper-local targeting, and endless […]

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6 Cybersecurity Measures for Your Business

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Jonathan Cogley is founder and CEO of Thycotic Software, a leading Washington, D.C. security software firm. Follow the company @Thycotic. In August, the Senate voted down the Cybersecurity Act of 2012 with a vote of 52-46, just shy of the 60 votes it needed to pass. The bill was an effort to ensure hackers couldn’t […]

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6 Tips To Successfully Develop and Launch New Features

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Guy Nirpaz is the CEO and co-founder of Totango, which provides a customer engagement platform for software companies. In the world of cloud computing there are no longer “mega-releases” shipped to customers on a CD. Instead, new features are launched into the cloud for user consumption as they are ready. At the same time, getting […]

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Top 5 Social Enterprise Technologies for Business

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Zev Gotkin is an entrepreneur and founder of L’Mala, a writing firm specializing in website content development, blogs, branding, and social media promotion. He can be reached at wgotkin@gmail.com. Our world is becoming more social every day. And while companies like Facebook and Twitter have led the social revolution for consumers, a number of innovative […]

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Ann Coulter’s ‘Retard’ Tweet Perpetuates Ignorance, Unites Advocates

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In her third year at NYU School of Law, Marissa List Cohen has helped provide civil legal services to individuals with special needs. As a Teach For America corps member, Cohen taught first grade special education. She has a Masters in teaching with a concentration in students with disabilities. It only takes six characters to […]

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Apple TV and AirPlay Fuel Rise of Dual-Screen Apps

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Jeremy Allaire is CEO and founder of Brightcove, a global provider of cloud-content services that offers a family of products and developer tools used to publish and distribute professional digital media. Dual-screen #apps are a new phenomena, enabled by the advent of wireless technologies that allow for effortless pairing of a PC, tablet or smartphone […]

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Navigating the Legal Pitfalls of Augmented Reality

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Alysa Z. Hutnik is a partner in the #advertising and #privacy practices at Kelley Drye & Warren, LLP. Her co-author, Matthew P. Sullivan, is an advertising and privacy associate at Kelley Drye & Warren, LLP. Read more on Kelley Drye’s advertising #law blog Ad Law Access, or keep up with the group on Facebook and […]

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The Big Data Playbook for Digital Agencies

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Joseph Kelly is co-founder and CEO of Infochimps, the leading data marketplace and big data infrastructure provider helping agencies, enterprises and SMBs go from data to insights faster. For digital agencies, big data as a competitive advantage is still very nascent, somewhat terrifying, and not tangible at all. However, marketers are starting to hear that […]

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